Category: Marketing

Here are a few eBay marketing guides to improve your profit while selling on this online platforms. We will also discuss how established eBay accounts generate more revenues by simply using the trust factor that comes with account age and account good reviews.

Amazon is overwhelmed with thousands of products and customers looking for great Amazon deals. A customer can narrow down the search using filters or even by directly mentioning the product with the desired features. Both ways Amazon is going to look for the relevant search fit products to show to the customer. Right here your product details or information play a vital role. More authentic and detailed product information or specifications increase the chances of matching the buyer’s search more efficiently. One good practice is to customize each of your selling product details according to the searched keywords. Study the customer searches and optimize your product details or information for better sells.

Include Mobile in your Advertising: The smartphone juggernaut continues unabated with figures in key markets showing healthy numbers. Increasingly smartphone users are interacting with retail sites from their mobile phones and lesser from their desktops. Marketers now have to pay more attention to their mobile paid search bidding and committing to a mobile strategy. With Google’s recent – Enhanced Campaigns, the mobile bid is now an extension to the tablet/PC bid. This change requires careful consideration on the marketer’s part, to neither bid same on all devices, nor on aggregate device performance. Set up keyword performance for all devices. This will help you monitor the performance and measure the ROI you are getting with each device, making it easier to make your yearly budget plans.

Is Free Shipping a Good Idea? There are two camps on this issue. Experienced veteran sellers are really divided here. Free shipping isn’t really free—you will build the shipping cost into the price of the item. Calculated shipping is really the fairest way for the buyer and the most accurate way for both buyer and seller. If you are selling items that will fit into a padded flat rate mailer or box, you can charge a flat rate for shipping, or offer free shipping and increase the selling price by the amount of the flat rate shipping. eBay charges fees on both the sale price and the shipping cost, so you won’t save any money on eBay’s fees by offering free shipping.

Include Good Photos. A professional listing includes good, clear photos. It’s crucial to include real photos of your specific item, not just pictures of a similar item taken from a catalog. Savvy buyers can spot this trick, and it will make them wonder what you have to hide. Consider also including a video, or a link to one, if it’s useful to show buyers how the product works.

We have established eBay accounts for sale with unlimited selling limits and 100’s to 1000’s of positive seller feedback. Ready made established eBay businesses for sale. Getting a Top rated & Powerseller Status can take years of hard work and a lot of customers would trust a power seller account. Suspended From eBay? Limited PayPal Account? You need a stealth account. Find additional details at Established eBay Accounts For Sale.

Phone append services services via virtual assistant or how to finish the work with minimal workforce costs. Work force hours costs reducing your profits, to the point when you are almost out of business? Time to explore the world of virtual assistance. You will be surprised with the reduced costs and the top quality of the work.

Virtual assistant provide needed business support to business people who need extra assistance but don’t have the bandwidth or resources to add an employee. One advantage of a VA is that these are skilled professionals who can bring their expertise to bear on a problem. In many cases, particular marketing expertise or deeper knowledge of how to use software enable these professionals to finish projects more efficiently that the business person can do them. As a result, a VA is more than simply somebody to whom busy work is delegated; the VA can improve work product quality and expand the capabilities of the business. VA services are also scalable – business people can use them for only a few hours a week and then increase usage as their business grows.

Time. The most valuable asset anyone has is – no, not money – time because once it’s gone, it’s gone. That’s why it’s mission-critical to hire people to whom you can delegate. Because solopreneurs that spend their days addressing low-level administrative tasks are destined to stall. You should be spending your time doing what you love to do – not what you have to do to keep the paperwork moving along. See additional details at Hire a Virtual Assistant.

Maybe you need more basic or specific help, such as a receptionist or someone to update Excel files. Perhaps you would benefit from higher-level support, such as a virtual business manager capable of creating the processes and forms that your growing company needs. VAs can also be personal assistants, managing a mix of business and personal tasks. Whatever support you need, there’s a virtual assistant who can help. You may start a VA with tasks like data entry, managing your email inbox or making travel arrangements, but as they succeed in those tasks, they may be ready to take on more responsibility. This is a great way to test-drive support staff and identify people who can develop into key players for your business.

How do we function? We function on a subscription basis and fixed priced jobs solution. Subscription implies our clients can avail a virtual assistant from us online for any said tenure. Once a client confirms his subscription, our team will immediately communicate with him through a phone call or email providing immediate turnaround before getting started. A one-on-one conversation understanding the needs before commencing work. The other option is one can select any fixed priced jobs from our rich product basket. The work is delivered as per details mentioned in any chosen solution, once the payment is received. We want you to be 100% satisfied before starting the relationship. Explain your business, task, expectations so as to be certain. Find additional details at https://www.virtuallytics.com/.

SEO expert firm Abbottabad ? The answer is SA Web Design & Development, a top provider of web design and SEO services. Here are some 2019 web design tips from one of the best web designers in India.

Web design trend of 2019: Diversity : Too often, people forget that the web has always been accompanied by a pair of other important W’s: ’World Wide.’ The internet connects billions of people all around the world from various different cultures, abilities, ages, gender identities—people who want to see themselves reflected in their content rather than grinning stock photo models. Even small considerations of the past (like Apple’s varying skin tones for emojis) have gone a long way in making people of all walks of life feel a little more welcome in a brand’s digital space. 2019 should see web designers make even bigger leaps towards inclusiveness, from improved accessibility standards to socially conscious and diverse imagery. The world still has a long way to go in this arena, but these designers can use their craft to demonstrate that the web is supposed to be about real people making real connections.

If your search for the keyword phrase ‘website designing company Abbottabad’ or ‘web designer in Abbottabad’ brought you to our website, confirms that you have come to the right place. We are professional website Designing Company and are based in city of pine and School; Abbottabad Pakistan. Founded in 2007 with the professed mission of creating modern mobile, web applications, Websites and database that add value to our customers and the users of their website, we already completed more than 250 projects for clients from 27 countries across the world. Right from its beginning the company has been gripped with quality, creativity, innovation, affordability, and usability. The reason why we are the best web design company is that of the effort we take to have a clear understanding of what exactly our clients want and then ensuring that their problems are solved in the most efficient manner. We firmly believe in building good-will and long-term relationships with all of our associates and partners in success. Read extra info at SEO Expert Abbottabad.

Just when you thought the future was flat, brands like Pitch and Stripe are throwing their brand weight behind a new-old-fashioned form of illustration: 3D. Not content with the cut-out illustration style popularized by Slack, designers are looking to add depth, realism, and organic shapes to graphics designed to blur the boundaries between the digital and physical worlds. In a sense, this sharpens the contrast between digital products and human beings, even as it brings them together into imaginary spaces where people can grasp and manipulate digital elements (like the graphs and icons in Pitch’s hero section). You can’t help but think of the popular assertion that Facebook’s real disruption is the way it makes us, its users, into the product — and wonder if designers aren’t subconsciously pushing against this notion.

We have over 12 years experience working with top rank School and our application i.e. School Management System is error free and mature . Over 100 schools and colleges already installed successfully our SMS and are happy using our services and product . Following are the main features of our School Management system. Setting basic information about the branch such as name, address, contact number etc. Creating classes in the newly created branch. Setting the fee structure for classes which includes creating fee plans, fee heads and student payment plans. Read extra details on School management system Pakistan.

SEO tip of the day from SA Web Design & Development : You need to do regular Branding. For those who don’t understand branding. It is a way of promoting your website, contents, and blogs on various platforms of the World Wide Web to gain more audience attraction. Once the audience starts to know more about your brand, if they are able to relate to your website they will share it with their friends. Most businesses are afraid to embrace video marketing, but with 1.9 billion active monthly users, it’s impossible to ignore the potential that making use of the platform has to offer, especially when you consider how useful the video platform can be for your SEO efforts.

Things happening and changing in the field of Information at tremendous speed and user expectations have changed over the past few years. As a website owner, there will be a time when you will need to take a deep solid look at your website and determine if it is working as per your expectation. More often than not you will probably decide that a site redesign is in your best interest. We can help you take your current website to the next level by custom redesigning you a website and using the latest web development techniques in online marketing and search engine optimization (SEO) to generate quality visitors to your website.

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Company Address: Zaib Centre, Jinnahabad Road, Mandian Abbottabad KPK, Pakistan.
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Does Wal Mart have coupon codes day? in 2019. Uno Pizzeria & Grill: Customers age 55-plus can get deep discounts on their deep-dish pizza (and other menu items) at this restaurant chain. Eligible customers can join the Double Nickel Club on the company’s web site and get a generous 30% off their bill every Wednesday. Walgreens: Shoppers 55-plus, and all AARP members, receive 20% off all eligible purchases on the first Tuesday of every month. This is one of the more generous retail deals around, says Lindsay Sakraida, director of content market at DealNews. “You can plan around it,” she says. Kohl’s: Kohl’s offers senior discounts every Wednesday. They can be up to 15 percent off. They allow seniors to combine these discount days with coupons to save even more.

Perhaps one of the easiest places to find a senior discount is at your favorite restaurants. Though most chains offer discounts across the board, many smaller locations will as well. Be sure to ask about special event savings days or early dinner discounts available. Restaurants typically will advertise these discounts.

Part of the Regis (NYSE: RGS) company, Supercuts offers haircuts or other salon services at more than 2,400 Supercuts locations across the country. Better still, there are no appointments required (though you can certainly make them if you’d like). Supercuts reportedly offers 10% off or $2 off for those 60 and older at its company-owned locations (as opposed to franchised ones) — so ask at your local location(s) whether a discount is available. See more info on Discount Coupons US.

Especially widespread or popular coupon distributors can charge the businesses included in their program a fee for marketing their product. This works if the coupon company can credibly argue it would boost the business’s sales high enough to compensate for both the discounts they offer and the fees they pay to be part of the coupon program. This model can include commissions on sales paid by the deal providers after coupons have been redeemed as well.

Vouchers market is big. Every product in the world can be purchased at a very reduced price if you search for the right coupon code. When a store issues promotional codes, they’re providing customers with an incentive to buy, which benefits both the customer and the business. Customers get the products they want for a lower price, and the ecommerce store generates revenue. One of the most useful things about promotional codes is that they work well with both new and returning customers. These incentives even have a direct impact on the overall shopping experience, according to research conducted by the Center for Neuroeconomics Studies at Claremont Graduate University.

In contrast, a promo code refers to the specific, verifiable alphanumeric code which users can redeem for a discount, deal or free gift. The question is, if you can use coupons to advertize a promotion, why use codes at all? Codes are invaluable if you need to limit the participants in a promotion, or only share it with specific users. Using codes protects you from bad actors who reuse, copy or tamper with coupons. They’re also lightweight and adaptable for many different formats. For this reason, promotional codes are very popular in e-commerce. Usually, customers are asked to enter codes just before check-out, and platforms such as Prestashop and Magento offer tools to create promotional codes. Finally, promotional codes are traceable. Read on below to find out why that’s so important for your marketing strategy and ROI. Source: https://couponfavorite.com.

Looking for Product development tricks ? The goal is for your product to become popular so people will buy it. That means it’s going to have to compete in a competitive market environment. It’s very rare for a product to succeed as a jack of all trades. To corner a niche of the market, you want to focus on a single consumer need and you want to offer the best way for consumers to satisfy it. Don’t try to design a product that can do everything. Design a product that can do one thing the best. If your product already exists — that is, it’s not a brand new invention — a focus group can be great. But if it’s a non-existent product, a focus group is not a good way to gather information. Instead, you need to conduct user-experience research.

Competition can seem like a challenge to some but in reality, it’s a tool for success. Your competitors may create similar or better products than you are currently working on. This should encourage you to go back to the drawing board and improve. Without the competitive nudge from your counterparts around the world, you would not be forced to think outside the box or work harder at creating a top quality product. Without the constant threat of competition, nothing improves. Study your competition and evaluate everything they are doing from product development to marketing. In almost every situation you will be able to find brands doing things both right and wrong. Analyze these issues and improve on them. This can only stand to make your product even better than you had originally imagined. You want to hit the market with something consumers will buy and you only have one chance to make a first impression. So do the research beforehand and ensure you launch with something that is nothing short of spectacular. Read extra details at Launching a product.

Ensure consistency by creating a branding style guide. Once you’ve defined a brand strategy, built a framework for the brand identity and created the basic visual elements of this brand in the form of a logo, website etc., a crucial next step is to maintain consistency across all platforms and teams via a brand style guide. As a centralized document housing all the key information about your branding, at the bare minimum your style guide should include: Your brand story; Details on the brand voice – guidelines for copy; Logo and logo variations – when and where and how to use each; Color palette; Brand fonts and how to use them; Imagery guidelines

Start-Up trick of the day : Believe in yourself: Self-doubt can be crippling, so it’s important that you believe in yourself. If you know that you’re putting 100 percent into making your business a success, you’ll find that self-confidence often follows. While you don’t want to surround yourself with “yes” men, it’s also important that you don’t have to constantly contend with people putting you and your business down. Don’t waste your time or energy on the defense. Source: https://www.petermanfirm.com/.

You want to improve your Youtube channel or to raise the views of your videos and you don’t know how? Here are some tricks on how to acquire more Youtube viewers and subscribers.

Use Catchy Headlines for Your Videos: Just like text web pages, the titles of your YouTube videos are the most important pieces of your content. Without an eye-catching headline, viewers will not click and watch your videos. No matter how good your videos are, poor or weak titles make it hard to grow your audience and views. Want to learn how to create eye-catching titles for your YouTube videos? Writing eye-catching headlines is a skill you can master but with practice. Putting some thoughts into your titles will boost views and engagement. Pro Tip: Research what popular YouTubers and trending videos are using. YouTube is all about trending videos.

Create a compelling channel description: This appears on your channel’s About tab, or when users place their mouse over your channel icon on any watch page. You have up to 1,000 characters to create a compelling brand promise for your YouTube channel, letting viewers know why they should care about the videos you’re posting, what you have to offer, and how often they can expect to see new content. Showcase your quality content with a channel trailer: A channel trailer is a short video shown to all new visitors to your channel page. It’s a great way to show what kind of content you create, highlight some of the benefits you provide, and give viewers a chance to subscribe. You can learn all about creating an effective channel trailer in the YouTube Creator Academy. See more details at Free YouTube subscribers.

SEO video optimization using internal optimization techniques: This resembles a similar page optimization of a blog. It is a strategic positioning of the term chosen in certain places. It is natural for the search term to be present in the title. Remember to always insert the keyword chosen in the title. It is enough for your term to be found 2/3 times in the description of the clip. Write a description of maximum 5000 characters in which to add the keyword. YouTube allows you to write a description of up to 5000 characters. This principle applies to every video clip. Here’s how you can get the most out of this description box to get the most out of it: use as much of the 5000 character limit as possible. YouTube cannot listen to your video. He can’t even watch it alone. But YouTube knows the subject of your video because of the description.

Damien Hooper-Campbell has led diversity and inclusion efforts at eBay, Google and Uber. Rather than turn to formal D&I training, his first goal is to humanize and normalize the experience of exclusion. Here’s how: Divide team members into groups of two and give them this prompt: Dial back in your own life to a personal event when you felt excluded — regardless of when or why. Ask each pairing to detail the experience honestly and identify a few adjectives they felt in the moment. Regroup and ask for a few brave volunteers. Let them share and don’t tolerate interruptions. The point is that there are people who are working for you right now or are trying to work for your company who feel this way, explains Hooper-Campbell. “In less than an hour, you can fast forward past political correctness and surface-level conversation by connecting with each other about something we all have in common: feeling excluded.”

You may have heard it again and again that entrepreneurship is not a dish which everyone can enjoy. It carries its own taste which is a mixture of sweet and sour spices. The mixture of both spices in a balanced way is the key to become a successful entrepreneur. There are multiple stages that the journey of becoming an entrepreneur will show you. If after analyzing yourself, your aims and what you exactly want to do in your life makes you feel ready for the next big step in business then it is advisable for you to learn a few things before you enter in the world of entrepreneurship. Extra information can be read at Marketing strategies.

To substantiate the business plan you will need to do a market research, but this is just the beginning: to increase your chances of success in business you need to become an expert in the industry, products or services you deliver, if you are not already. An initial solution would be to sign up for professional associations. An entrepreneur is not and does not have to be a man – orchestra: you do not have to be an expert in everything and you do not have to propose yourself, so you learn to work with professionals in those areas you do not master: accounting, legal, marketing, business consulting etc. A useful guide to choosing a consultant can be found here: How to hire a consultant. You risk losing a lot of time and money if you try to learn to do all the things a specialist should do, so don’t hesitate to call in experts whenever you have a specialist problem.

This may sound cliché, but my honest advice is to go for it when considering starting a new business venture, despite the fear it may not work out. One needs to adopt the mindset that the whole journey is a big experiment and that “failure” is not an option, because ultimately it is learning and growth that we will get. Focusing on the rewards instead of the fear is the real key to success. – Noor Hibbert, This Is Your Dream LTD Source: https://theentrepreneurresearch.com/.

Ways to increase your Youtube channel subscriber count, this is a hot topic amongst Youtube content providers. Once you have enough experience creating videos why not try going live and talking to your audience in real time. Answer questions from your audience in the moment and give your viewers the ultimate viewing experience. YouTube isn’t just a video search engine. It’s also a social network. So to get more views on YouTube, you need to use it like other social networks. In other words, it isn’t enough to just regularly share videos, you also need to actively engage your audience.

Write a good video description. In your video description, consider telling people a story instead of describing what’s happening in the video. Be entertaining, and remember that the description area is not the place to hit messaging points. PETA does a good job of video description storytelling in their video “Circuses in 60 Seconds Flat.” However the the fastest method is to buy Youtube subscribers from a marketing agency, that can promote your channel to a larger audience.

Youtube video card call-to-action: Like internal linking on websites, your marquee videos can be a great way to push traffic and views to your lesser-known videos and channel in general. Use Autoplay for your Embedded Videos: Autoplay will automatically begin playing a video when it’s been embedded. You should be careful when you do this, as auto-played videos may annoy some users. If the video content is explanatory, then it might be a good idea to use it as users can immediately jump into the video that’s explaining how to do something. To enable autoplay for embedded content, simply add this code to the end of URL in the iframe.

SEO is not just limited for Google, but you need to do SEO for the video by incorporating keywords in the video title and description. Make sure that they are search engine optimized. If you are creating a video on how to make Italian pasta, then you need to have the keywords that people usually search for this. Keep your description detailed and include the links to your social media accounts. It is important to use a suitable thumbnail instead of using an over the top sensational thumbnail. The thumbnails which are misleading are completely against YouTube’s terms and conditions. The thumbnail is such that it informs people what the video is all about so that they can confidently click on it and watch it. A good and apt thumbnail is important to encourage people to watch the video.

Expand your search net with Pinterest: Most of your subscribers will discover your channel by either searching in Google or via YouTube’s search bar. Pinterest is also a visual search engine, making it a perfect match for your YouTube strategy. Not every business or brand is right for Pinterest. To determine whether your customers live on Pinterest download our helpful audience worksheet. Hire a designer to turn a few of your best YouTube videos into Pinterest-friendly images. For example, if you run a YouTube cooking channel, you might have a Pinterest visual that offers tips for proper knife techniques or quick tips about baking. On each visual asset, link to your YouTube channel and tell people they can watch the full video there. Collect these graphics and create an SEO-focused Pinterest collection. For example, you could turn your topic-focused playlist into a Pinterest collection. Target a high-volume keyword with your Pinterest collection—such as “Healthy summer recipes” or “Photography 101 tutorial.” Consider investing some budget in Pinterest ads. They are quite effective and will help boost your visibility. This is optional as people will naturally discover your Pinterest collections via search. Source: https://subsshop.com/.

Self business selling and buying? There are some marketplaces where you can sell your business or buy a working business. Businesses are bought and sold every day, maybe you want to enter a new market or you want to exit a market. Maybe you think your business will develop to a new level with another owner and you reached the ceiling of how high you can expand it. Let’s see some successful business deals and discuss a little about places where you can buy or sell a business.

Any business can be sold! Even websites, that are not really businesses, can be sold for a lot of money. Celebrity Baby blog was created by Danielle Friedland in 2004, and as you can see from the name of the blog, the topic is pretty obvious. Yes that’s right it’s another blog about famous babies. With celebrities a current trend at the time (when are they not, right?) and her website gaining a very steady stream of visitors, She managed to sell the blog to Times Inc in a deal worth $10 Million. Not bad for a blog based on babies, the blog has also changed names since to babyrazzi.com. Tree Hugger was the brainchild of Graham Hill, an environmentalist entrepreneur who knew how to use technology to his advantage. He managed to sell the blog to the Discovery Communication for a neat and tidy sum of $10 Million in 2007. You got to admit there’s probably not that many tree huggers out their worst $10 million!

Advices for buying a business: The better financials you have, the higher the chances you have of selling your business. In my case, it took me a long time to clear up my financials so I could present my business to buyers. Unfortunately, it wasn’t really well-structured. I didn’t have much experience, and I needed to call an accountant to help me present everything better and in a smooth way to potential buyers. Also, remember not to include personal purchases or any activities that don’t include your business. Keep your numbers clear and simple; it will help you sell your business faster and smarter. Many people make this mistake and include their personal expenses inside their business and even keep their business’ money in their personal bank account. This is all a huge mess because if a buyer wants your business, it would have to see all your bank information to see what’s going on. So, keep business and personal expenses separate. Ideally, set the base for twelve months of just transactions related to the business to make your finances clearer, making it easier for you to sell your online business. Read extra info at Buy an established business.

Flippa was the first-ever marketplace used for selling websites, and they’re still one of the best. With over 600,000 users, there are plenty of interested buyers to sell to and with the 5,000 online businesses and domains listed for sale every day, there’s lots of choice. Not only can you just buy and sell online businesses on Flippa, but there are other digital assets to choose from like websites, domains and apps. If, however, you’re just looking for online businesses to buy, check out their dedicated categories to Shopify and Amazon FBA stores to narrow down business listings from these particular platforms. Flippa also offers its own escrow service for secure payment processing, and they offer a free valuation service for sellers so they can discover what their business is worth. Flippa works hard to offer a seamless and high-quality service for both buyers and sellers on their site so if you’re looking for a lot of choice and a busy marketplace, Flippa is a great option.

After listing Flippa (a marketplace where I am most active) and Exchange (newest marketplace) it’s time to start mentioning more serious and reputable marketplaces. In order to list your website on Empire Flippers, the website needs to be making a minimum of $500 per month for 12 straight months. Besides this raised bar, there is a vetting process that a broker from Empire Flippers conducts. You absolutely have to have Google Analytics, and they double check your revenue numbers and proof. One very important thing you need to know as a buyer is that you only get limited info from their website. If you are interested more, you need to make a 5% refundable deposit. For example, if the list price is $26,555 you need to make a refundable deposit of $1,328. Unlike Flippa, you don’t see an exact domain name of the website being sold. You get a general niche and monetization methods.

Zazzle’s been called the “anti-Amazon by some,” but we don’t really see it that way. Zazzle is comparable to Cafe Press in that it’s a marketplace devoted primarily to writers, graphic artists, and really anyone in the business of image or logo creation. This marketplace offers over 350 products to sell online; ecommerce merchants would not be able to list their individual products here–just as Café Press merchants have the ability to create 100% completely customizable online shops with an unlimited amount of products to sell. Zazzle allows merchants to set their own royalty rates from between 10% to 99% and adjusts the final price to include this percentage. The marketplace also offers free promotional tips and strategies. Zazzle’s Affiliate/Associate program pays at least 15% for all referred sales, and will even pay a referral fee for customers you refer to your own site. This marketplace indicates it pays out to merchants by check but that there is an option to have this done via PayPal.

Want to find a great businesses to buy? Find it on bizforsell.com ! BizForSell is number #1 Go to for business sellers, business brokers and buyers. bizforsell.com is one of the biggest and most reliable business selling marketplaces in the world. We aim to solve the unique problems business sellers, business brokers and buyers have to face while selling or buying bussiness. We offer very convenient options for sellers, buyers, and brokers of businesses. Business buyers can easily browse businesses locally and find the best possible deal . With a fast-growing audience of sellers, buyers, and brokers, you can be sure of finding something suitable for you on this marketplace if you search! We provide solutions to sellers, buyers and brokers worldwide. Source: https://www.bizforsell.com.

SEO rules and white hat practices are modified every year so here are some SEO advices for best results in 2019. Dave Davies, CEO of Beanstalk Internet Marketing, said machine learning is about to explode in 2019. “While we’ve seen machine learning in search with RankBrain, Google News groupings, etc. we haven’t really experienced the true power of what it can be. This is the year that changes,” Davies said. “We can see the prep work coming with some of the layout changes the engines are pushing out and their drive to answer intents rather than questions. This is the root of machine learning’s impact on search.” But machine learning won’t just be something to watch on Google and the search engines, said Jenn Mathews of Jenn Mathews Consulting. “Companies need to adopt machine learning to develop unique content for SEO, beginning with a set of data based on specific variables,” Mathews said.

The importance of voice search for SEO in 2019 should come as no surprise. If you review the search data put out by Google, we can see that over half of all search queries now come from mobile devices, and around 20 percent of queries made on mobile apps are now voice-based. And with voice assistants like Siri, Alexa, and Google Home becoming more popular, we expect this growth to be consistent for a while. Backlinko researched voice queries and SEO, and came up with some good advice on how to get ahead in this arena: Optimize your content to align with the type of queries you’d hear in voice searches. We all know that Google gives ranking points to websites with high user retention, longer time spent on-page, and lower bounce rates. Ipso facto, if you engage your viewers, you will rank better in the SERPs. This applies to every page on your site, but here, we’re recommending a particular tactic: Incorporating video in your landing pages. Research suggests that video on landing pages can increase conversions by as much as 80 percent by engaging viewers directly, building trust, and holding their attention for longer than other mediums. Naturally, these benefits translate to longer time spent on-site and increased engagement with your content.

WordPress SEO tip : ontent still is. Unique, valuable and relevant content that is. Apart from being the greatest of all SEO ranking signals, high quality content is, foremost, the lifeblood of your website. A website without content is, well, not a website. Along the same lines, a website with poor quality content is like a blunt knife – it might do the job but you must exert more force. A website with stale content is dead both to search engines and human visitors. This I understand firsthand because, severally, I went long periods without posting on my own blog. The results? Lower user engagement and lost SEO rankings. We just mentioned your content needs to be unique, valuable and relevant. What does this mean? First off, your content should be unique because search engines, more so Google, do not entertain plagiarism – or duplicate content. Your content should bring something fresh to the table – it should be unique if you want to rank well. Without a doubt, you can pull out quotes from anywhere on the internet, but copy-pasting an entire page will only land you in trouble.

Practical tip: Mark up your content in the best possible way. Here you have different possibilities at your disposal, the main one being Google’s own website at schema.org. Who speaks today of “search engine optimization” is actually anachronistic. After all, we do not optimize for search engines, but for users of search engines and websites. For this reason, the user experience plays an increasingly important role. The following starting points for OnPage optimization should therefore also be on your to-do list in 2019: Loading speed: With tools like gtmetrix you can check the loading times of your web pages. You can also use the free PageSpeed tool from Google to measure the performance of your site. We have created a guide for you how you can optimize the loading time of your page.

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