Quality marketing and technology tricks and tips

Marketing and tech guides right now? The number of shares your content gets through social media establishes trust and credibility. There have been some cases where writers gained as many as 200 followers a day after contributing to a blog with their social media links attached. Quality content builds the trust of your target audience, which can spread more easily through these social media channels. Enabling feedback and engaging with your audience also helps build a trustworthy relationship. Read extra details at how to start making money on youtube.

AMD’s Ryzen and Radeon silicon are a popular combo in gaming desktops, but the gaming laptop market hasn’t seen much from Team Red. That changes with the MSI Alpha 15 (starts at $899; $999 as tested), which pairs a quad-core Ryzen 7 3750H processor and a 4GB Radeon RX 5500M GPU to go head to head with Intel-based rigs packing Nvidia’s GeForce GTX 1650, producing smooth and reliable 1080p gaming performance. Although it doesn’t unseat the MSI GL65 9SC as our value-gaming Editors’ Choice, you can view the Alpha 15 as a feature-rich, happy medium between that laptop and the Acer Predator Helios 300, our pick in the next (and more expensive) performance tier. In addition to the 2.3GHz (4GHz boost) Ryzen 7 3750H CPU and Radeon RX 5500M graphics, my Alpha 15 test unit (model A3DD-004) features 16GB of dual-channel memory, a 512GB PCIe solid-state drive, Windows 10 Home, and a one-year warranty. Its 144Hz full HD display with AMD FreeSync is unique to this configuration; the $899 model (A3DD-003) drops the refresh rate to a still respectable 120Hz.

Another way to build your audience is via influencer marketing. This is when a popular person, respected by thousands of subscribers, shares information about your brand and encourages their audience to check it out. It is an effective marketing approach because people regard it as a recommendation from someone that they trust more than advertising. Below is an example of an influencer marketing post on Instagram. Lead nurturing moves leads towards a purchase after they’ve started communication with your brand. You can do it with the help of emails, chatbots, socials, but what matters most is how you do it. You need to educate your audience, add value to their presence in your contact list, and at the same time, try to promote your brand in a non-intrusive manner.

Before you drop a grand or two on a gaming laptop, you should know what you’re getting for your money. Powerful quad-core processors are par for the course, with Intel Core i7 chips pushing serious performance even for non-gaming applications. Discrete GPUs from Nvidia and AMD provide silky-smooth graphics and impressive frame rates; some high-end rigs come with two GPUs, helping justify their high prices. External GPU docks are also an option, connected to the laptop via a Thunderbolt 3 cable. Additional features to watch for include high-resolution displays and hard drives that offer 1TB or more of local storage space, so you can store your entire game library on the machine.

When someone visits your website or business, invite them to join an email subscriber list. With their permission, you can send emails about sales, special events, or product releases. Email marketing is often underestimated, and according to Lyfe Marketing, approximately $40 of revenue is brought in for every dollar spent on email marketing. The most important part of this digital marketing channel is that it should provide value to your audience. Offer them exclusives that they would not receive anywhere else, and you can build a mutually beneficial relationship that will increase brand loyalty. Now that we have understood the types of digital marketing, let us next look into the details such as when and how to use the different types of digital marketing.

Chatbots: These handy little guys are moving up in the digital marketing world. Using artificial intelligence (AI) to answer a user’s question or comment instantly, no matter the time of day, is a buyer-pleaser. This provides a 24-hour a day, 7-day a week connection with your target audience and helps customer service soar. Chatbots will also save you some money, as you won’t need to pay an actual person to do this job. Other benefits include: Real-time responses; Quality customer service (no frustration); Correct documented intel on the buyer’s entire process.

Listicles get 2x more traffic and 1.5x backlinks than other blog post formats, according to a Semrush study. Wondering why? Because listicles make it easier for readers to consume more information by dividing it into small chunks of content. Many of my posts with the highest number of backlinks are listicles. And, they are also ranking well in the SERPs. The Semrush Content Marketing study quoted in the above section also found that articles of over 7000 words generate 4x traffic and 1.5x shares (links) than articles of average length (900-1200 words). “How-to” articles and in-depth guides, like this one, also receive 1.5x shares (links). That’s because such long-form content pieces give readers a vast amount of information in one place, which makes them the go-to resource for that particular topic.